Brand Creation and Criteria

Network can be defined in two ways. First, a brand or identification mark that is a different one from another. (By name or logo, etc.) Second, the brand is a symbol of how the property is about people. business.Building. Brands to help customers make their decisions about how to recognize what they are going to buy - before they buy. Network is based on three criteria.

Confidence in the product or service that matches what the customer already believes it will do. For example, offers a 24-hour convenience store brand may depend on the confidence of customers that will open any time of day or night.The emotional response of customers to purchase goods or services. For example, a retailer of clothing to create a brand based around making customers feel good about what they wear, how they look, they feel good about buying clothes from a store that says something. relating them to their friends. (Josephine Collins (March 2008).


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