Criteria for Development

Create a brand personality that is unique and therefore attract the type of. customer.Most. Importance of branding depends on the confidence of the award and deliver an emotional response to be expected for a cleaning company in the country can build its brand successfully if my customer is always clean. the owners believe that they will use the best cleaning company and feel good about returning to their home clean. Your brand can cover your business as a whole or the products and services. (Josephine Collins (March 2008).

When starting your own business, one of your most important concerns is to develop your company's face to the world. This is your brand. It is the name of the company name to reflect the logo and the name and logo, grow, and corporate communications. Brand is also the way companies are perceived by customers - the associations and inherent value they place on your business.

Brand is also a type of contract. It is a set of basic principles to be understood by anyone who came into contact with the company brand is "reason to be" of the organization; It is a way to reason. (Josephine Collins (March 2008).


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